Beldi 9—11 Souikat Laksour; 212-44/441-076. Jean-Paul Gaultier is a regular at Taoufiq Baroudi's boutique, for glamorous caftans, babouches (slippers), silk quilts, and pillows.
Ministero del Gusto 22 Derb Azzouz el-Mouassine; 212-44/426-455. This Italian-run gallery with a pool in the middle specializes in contemporary art and furniture.
Ryad Tamsna 23 Derb Zanka Deika, off Rue Riad Zitoun Jdid; 212-44/385-272. Meryanne Loum-Martin's restored medina town house has an excellent bookstore, an art gallery, and a boutique offering one-of-a-kind fabrics, scarves, bags, and jewelry.
La Porte d'Orient 9 Blvd. Mansour Eddahbi; 212-44/438-967. This vast emporium of North African antiques specializes in wood, including ornate doors, chests, and entire carved ceilings (they can be shipped anywhere).
Cooperatim Ave. Mohamed V, just beyond Place Djemaa el-Fna; 212-44/440-503. A well-edited collection of the usual souk stuff—carpets, pottery, jewelry—at fair, fixed prices.
In addition to the city's riad revolution, Marrakesh is stirring up interest on the food front. Here, some of the town's top tables:
Alizia Rue Chouhada-chawki, Hivernage; 212-44/438-360; dinner for two $30. Excellent Italian, French, and fish dishes; on mild evenings, Alizia's bougainvillea-shaded front garden is the place to be.
Amanjena Rte. de Ouarzazate, km 12; 212-44/403-353; dinner for two $94. For a change of scene and cuisine, the Thai dining room of the stunning Aman resort is worth a trek to the outskirts of Marrakesh.
Dar Moha Almadina 81 Rue Dar el Bacha; 212-44/386-400; dinner for two $72. The former mansion of designer Pierre Balmain provides the sumptuous setting for chef Moha Fedal's nouvelle cuisine marocaine.
La Maison Arabe 1 Derb Assehbé, Bab Doukkala; 212-44/387-010; dinner for two $50. One of the city's best small hotels now has a romantic new dining room, its blue ceiling inspired by a Persian mosque.
Le Tobsil 22 Derb Abdellah Ben Hessaien, R'mila Bab Ksour; 212-44/444-052; dinner for two $94. Innovative Moroccan cooking—lamb tagine with quince, moist pastilla (pigeon pie)—served in the courtyard of a lovely riad.